I want to talk about a very simple and effective tool/strategy - it’s really just about caring and showing people you care. Anyone can do it, but few do because it takes actual emotional labor, it’s emotional work to care; sometimes it hurts but showing that pain and compassion creates an incredible relationship with people. It’s a game changer. Not everyone that comes into your office will stay with you long enough to get well, but you can show you care with every single person.
Hi Rhinos, Dr. FJ Schofield bringing you your next episode of Rhino University.
We got a lot of craziness going on right now so I want to talk about Freeing up Cash in a Crisis.
Right now it's the Corona Virus, but this is applicable to any kind of adversity you face, like a recession, housing marketing crisis, or if Insurance Comp stops payment. This is applicable for many years to come.
The number one priority is to keep your business going, to turn a profit so you can take care of your family and your team.
Really consider these steps 3 steps.
We want you to thrive.
We need more successful chiropractors, and together we can change this profession for the better and forever but we need to have a lot of super successful chiropractors to do that.
The most dangerous thing you can do right now in this crisis is be overly optimistic and assume it’s going to be done in a couple weeks. You have to plan as if this is going to go on for months and months and months. Plan for that, and if it doesn’t, GREAT, if it does, you’re ready for it.
So you need to Profit Forecast – Where are you going to be, if you continue to run like you’re running, where are you going to be in 1 month, 2 months, 3 months, 5 months…
So you need to know your numbers. We have a 6 week average excel sheet we send to our Rhinos for them to plug their numbers in. If this is your first time figuring your 6 week averages out, start with the 6 weeks just prior to this crisis starting. Compare your “normal running” 6 week average with your last few weeks in this crisis. You’ll then know, “okay, I’m operating at 50%”. Okay now let’s forecast that out in 5, 6 , 7, 8 weeks operating at 50 % (or whatever that looks like for you) and see what that looks like. Okay, now these are our costs, this is where we’re operating, are we profiting? So you got to know your numbers and you have to forecast out. Don’t be overly optimistic!
Then you want to look at your missed
This will help you first get aware of what you're doing, your actions on a day-to-day basis.
If you're not aware of them that you can't change them.
The first thing you got to know is, there's a problem, or there's an issue.
>>You feel really busy, and you want to know how do I get less busy, right? How effective are you? Are you getting a lot done in that business? Usually not.
Now, 9 years into my own practice and probably for the first 5 or 6 years felt so busy, working so many hours. Doing well, but now I look at what we do and it’s just amazing how I’m working so much less, doing so much less and our office is so much more successful, so much more productive, things are getting done so much faster, we’re getting more projects happening, more effectively than I could have done, you know, what we're doing now in a month, used to take a 6 months to a year to get done, and this is one of the keys to that.
What this is called an action analysis.
- Action Analysis
- Associate Dr
- Business Stats
- Crisis Management
- Day 1/Day 2
- Doctor Tips
- Dr. FJ
- Financial Presentation
- front office
- Hiring and Training
- Internal Marketing
- New Patients
- Patient Loyality
- Practice Growth
- Rhino University
- Scale your Practice
- social media
- staff meetings
- Steve Jobs
- Unique Corrective System
- Warren Buffett
- work/family balance